Open to Senior PM roles · Remote or relocation

Syed Maaz Saif Syed Maaz Saif Senior Product Manager for consumer, fintech and AI products.

6+ years taking products from problem definition through launch and growth. I owned a PKR 100M+ (~USD 350K+) monthly recurring revenue subscription portfolio, grew a new subscription platform 6x, and now own product and commercial strategy for a live GenAI voice product.

Syed Maaz Saif, Senior Product Manager
PKR 100M+ Monthly recurring revenue portfolio owned (~USD 350K+)
6x Subscription platform growth (~USD 7K to 43K monthly)
44M+ Subscribers reached by campaigns
~90% Modelled AI cost-per-query reduction
viamo
ZONG
Mobilink Bank
01 · Selected work

Selected work

Six products, from a GenAI voice assistant to a consumer app I built end to end. Each one covers the problem, what I did, and what changed.

Viamo Platform & Partnerships

Voice-First GenAI for the Offline Majority

The generative AI revolution is reaching the wrong half of the world first. This work brought AI access to people who can make a phone call, even without internet or a smartphone.

2 live operator deployments

Zong Product & VAS

Zong Engage: Esports Platform & Live Tournament Series

From gaming bundle to subscriber engagement engine: a subscription esports platform with tournaments, leaderboards, cash prizes, and a live flagship event.

6x monthly revenue growth, PKR 2M to 12M (~USD 7K to 43K)

Zong VAS & Product

PUBG Mobile & Free Fire Hybrid Gaming Bundle

A COVID-era gaming data product built from traffic analysis, player sentiment, consumption sizing, and IP-locked bundle economics.

PKR 160M first-year revenue

Mobilink Microfinance Bank Product & Digital

From Branch-Era App to Self-Serve Financial Platform

A mobile app revamp that moved beyond digitized branch processes and turned onboarding and lending into real self-serve journeys.

Double-digit reduction in onboarding and loan-application drop-off

Confidential Engagement · Fintech Product & Digital

Remittance Card: Account-Free Payout for Unbanked Receivers

A debit-card payout flow that reduced cash handoff risk and gave unbanked remittance receivers a safer, more controllable way to access funds.

+20% repeat usage on the card channel

Independent build Founder & Product Owner

Cartwren: Grocery List & Budget

A consumer app I took from problem statement to store-ready build as product owner, using AI coding agents for the engineering. One shared list and budget for the whole household.

6 build phases, spec to ship
02 · Experience

Experience

Mar 2026 to Present Current Remote

Senior Platform & Partnerships Consultant

Viamo

Viamo is a global social enterprise. AVA, its GenAI voice assistant, is reached by dialling a short code and is built for users without smartphones or internet access.

  • Own product and commercial strategy for AVA, a live consumer subscription product: pricing tiers, the acquisition funnel, and partner-led distribution.
  • Modelled a hybrid AI architecture at the product level projecting ~90% lower per-query compute cost and ~50% lower latency.
  • Identified an underperforming acquisition partner from channel-level funnel data and proposed a self-managed acquisition model to lower CAC and remove single-vendor dependency.
  • Built 12-month subscription and freemium business cases across four growth scenarios, defining bundle pricing, activation assumptions, and CAC payback.
  • Led commercial discussions and revenue-share structuring with three enterprise distribution partners; the product is now live with two of them.
  • Designed bilingual user research instruments and the partner-facing product narrative used in distribution discussions.
Jun 2025 to Present Current Islamabad / Remote

Independent Product Consultant

Self-employed

Product ownership and advisory for early-stage consumer, AI, and subscription products, alongside my own product builds.

  • Product partner to the founder of an early-stage AI knowledge product: wrote the requirements to take it from web to a white-label mobile app with daily-to-annual subscription tiers, and ran API partnership outreach.
  • Built business cases and go-to-market plans for early-stage ventures, covering pricing, partner distribution models, and launch sequencing.
  • Built Cartwren, a shared household shopping and budget app, from business requirements to a store-ready build; launching on Google Play.
  • Built Career Copilot, a free open-source desktop app that scans job boards, scores roles against a profile and generates tailored CVs.
Jan 2025 to May 2025 Islamabad

Assistant Manager, Digital Product & Governance

Mobilink Microfinance Bank (VEON Group)

Dost: a mass-market mobile banking and payments app.

  • Led end-to-end delivery and UAT of transaction PIN (FPIN) authentication and redesigned onboarding and conversion flows to improve activation.
  • Built the product KPI tracking and feature prioritisation framework that turned funnel data into the engineering roadmap.
  • Owned integrations with external providers to expand digital payment flows for consumer users.
May 2022 to Jan 2025 Islamabad

Product Manager, Digital Products

China Mobile Pakistan (Zong)

Owned the consumer digital portfolio, including a subscription gaming platform and in-app bundles, at PKR 100M+ (~USD 350K+) monthly recurring revenue.

  • Identified mobile gaming as an underserved subscription opportunity and built the business case that launched a new esports subscription platform (Zong Engage) from zero.
  • Grew the platform 6x, from PKR 2M to PKR 12M (~USD 7K to 43K) monthly recurring revenue, through pricing tests, bundle optimisation, and lifecycle campaigns.
  • Launched a gaming bundle that scaled to PKR 14M (~USD 50K) a month at an 11% conversion rate, one of the top performers in the portfolio.
  • Ran multi-channel acquisition and retention campaigns (SMS, push, social) reaching 44M+ subscribers.
  • Produced a national-record live esports tournament (Manhunt): 26,000+ participants, 1,300+ teams, competitors from six countries, 390K views on the final.
  • Authored the RFP, ran structured vendor evaluation, and negotiated final terms with the selected platform partner.
Dec 2019 to May 2022 Islamabad

Product Owner, Digital Services

China Mobile Pakistan (Zong)

  • Owned product backlogs and requirements across the digital services portfolio, translating commercial objectives into engineering specifications and release plans.
  • Ran the campaign performance feedback loop with creative and media partners to improve acquisition and engagement metrics.
  • Set up product performance reporting that drove cross-functional iteration on conversion and service levels.

Download CV (PDF) →

03 · About

About

I'm a product manager with 6+ years building consumer products across digital banking and payments, GenAI voice, and subscription platforms. I work end to end: problem definition, business case, requirements, delivery, launch, and the iteration after launch.

Today I own product and commercial strategy for a live GenAI voice product at Viamo, and I work as an independent product consultant with early-stage teams. Before that I spent five years at China Mobile Pakistan (Zong) and worked on the Dost mobile banking app at Mobilink Microfinance Bank.

Product Ownership Product vision and roadmap, problem definition and discovery, requirements and user stories, backlog prioritisation, Agile delivery, UAT, cross-functional leadership with engineering and design.
Data & Experimentation KPI and success-metric definition; funnel, retention and cohort analysis; pricing experiments; business cases and CAC payback modelling; financial modelling.
Growth & Monetisation Subscription and freemium pricing, tier and bundle design, activation and retention funnels, lifecycle and CRM campaigns, churn reduction, unit economics.
AI Products LLM cost, latency and quality trade-offs; voice product design; evaluating model output; AI-assisted prototyping and spec drafting.
Partnerships & Communication B2B2C partnerships, revenue-share modelling, commercial negotiation, vendor selection (RFP), stakeholder reporting, bilingual English/Urdu user research.
Tools Excel and Google Sheets, Figma, Claude and Claude Code, Google Gemini.
Domains Fintech and digital payments, GenAI and voice, consumer subscriptions, gaming and esports, emerging markets.

Read full bio → Download CV (PDF) →

Project Management Specialization

LUMS

Completed Sep 2025

Bachelor of Business Administration

SZABIST, Islamabad

Jan 2019

Islamabad, Pakistan

04 · How I work

How I work

The same loop on every product: understand the user, frame the problem, spec the solution, stay through launch and iteration.

STEP 01

Listen & Discover

I start by understanding the users, the market, and the gaps the team hasn't had time to investigate.

STEP 02

Frame the Problem

I make sure we agree on what we're actually solving and why it matters commercially.

STEP 03

Design the Solution

I spec the product clearly: what it does, what it doesn't, and why each decision was made.

STEP 04

Drive to Outcome

I stay close through build, launch, and the iteration that makes it actually work.

05 · Availability

Availability

Looking for a full-time Senior Product Manager role, remote or with relocation.

Full-time

Senior PM and Lead PM roles. Remote worldwide, or relocation where the role supports it. Open to roles that offer visa sponsorship.

Time zone

PKT (UTC+5). Available 11:00 AM to 8:00 PM PKT, which overlaps EU mornings, the full Middle East day, and US East Coast mornings.

Also available

Fractional product work, 10 to 20 hours a week, for teams not ready for a full-time hire.

06 · Common questions

Frequently Asked

What roles are you looking for?
A full-time Senior Product Manager or Lead Product Manager role. Fractional product work, 10 to 20 hours a week, is also possible for teams not ready for a full-time hire.
Where are you based and what hours do you work?
I'm based in Islamabad, Pakistan (PKT, UTC+5), and available 11:00 AM to 8:00 PM PKT. That overlaps EU mornings, the full Middle East day, and US East Coast mornings.
Are you open to relocation or visa sponsorship?
Yes. I'm remote-first but open to relocation for the right role, and open to roles that offer visa sponsorship.
What kinds of products fit best?
Consumer apps, fintech and payments, AI products, and subscription businesses. I'm comfortable owning the full lifecycle, from problem definition through launch and growth.
How soon can you start?
For fractional work, typically within one to two weeks of a first call, subject to availability. For full-time roles, I can align to a standard notice period and start date.
07 · Contact

Let's talk

Hiring for a product role? Tell me a little about it and I'll reply by email.

Islamabad, Pakistan · Open to remote roles and relocation

References available on request.